Tour Location and Parking

Our Visitor Center is located at 4251 W State Street in Milwaukee, WI. Free parking is available at the Miller Visitor Center on a first-come, first-served basis.

Public Tour Fee (Souvenir and beers included with each paid tour for guests 21+)

$20 (plus fees and tax) per Adult 21+ CREDIT CARD ONLY

$10 (plus fees and tax) ages 3-20 (no beer sampling) and active military/veterans.

Free Admission 0-3 yrs

Tour Overview

Here in Miller Valley you will experience an 70 minute indoor/outdoor guided walking tour of nearly 170 years of brewing history. Experience everything from Fredrick Miller’s arrival in Milwaukee to the high-speed production lines used today. Your tour seamlessly blends the rich history of Miller Brewing Co. with the modern technology of today’s brewing process. Our tours begin with a beer because… why not? We will immerse your senses as we take you back in time to our famous underground caves and historic, Bavarian-Style Miller Inn. Don’t worry, you will rejoin us in the 21st Century as we move on to our modern operations including our Brew House, Packaging and Distribution Centers. Ice-cold refreshing samples of our finest brews will be served at various stops along the tour (and after!) for those 21 and older. Non-alcoholic options are also available.

Please note: This tour does include six blocks of indoor/outdoor walking with 46 mandatory / 56 optional stairs.

Strollers are not permitted along the tour route, however wearable baby carriers are permitted. We apologize for the inconvenience. Limited luggage size self-service rentable lockers are available on a first-come, first-served basis.

Personal Items

As we are a food manufacturing facility, we do not allow the following items for safety and security reasons:

Personal bags, purses, fanny packs, crossbody bags, backpacks, diaper bags, camera bags, food and beverages.

Bags are not permitted on tour and must be stored in one of our rentable lockers for a nominal fee or in your personal vehicle.

Note: Please secure your vehicle as we are not responsible for theft or damage in our parking lot.

Concealed Carry Weapons

No weapons of any kind are permitted on the Miller Brewing Company campus.

Inclement Weather

We reserve the right to cancel and/or delay tours at our sole discretion due to unsafe weather conditions, emergencies or any other unforeseen circumstances affecting the brewery. If your scheduled tour is cancelled by our team, you will be notified by email and receive a full refund (including tour price, and applicable taxes/service fees). If your tour or sampling is cancelled, we welcome you to rebook a future experience on our website at your own convenience.

Cancellations, Late Arrivals & No-Shows

We ask that visitors plan to arrive at the Miller Visitor Center at least 15 minutes prior to their scheduled reservation time. We may not be able to accommodate late arrivals or incomplete groups for brewery tours. Please allow plenty of time to get here. We are not responsible for heavy traffic, delayed flights, road construction, or other delays. Brewery tours cannot be held or delayed for late-arriving groups. Groups who arrive late may not be able to be rescheduled and may receive an alternate experience from what they booked. We unfortunately do not issue refunds for no-shows or late arrivals. Cancellation or rescheduling requests must be received at least 48 hours in advance to receive a refund. Refunds include the tour price plus tax. Service fees are non-refundable unless we cancel tours and sampling due to inclement weather or other circumstances. In most cases, we are unable to reschedule bookings for that same day or weekend.

BOOMER COHORTS (45-100 yr old singles)

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 Miller Brewery Tour

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Miller Brewery Tour

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