Wardley Maps in Business

In today's rapidly evolving business landscape, traditional approaches to strategy (most of them created between the 1960s and 1980s!!) are often too static to keep up with the pace of change. This meetup group is to develop the new approaches to strategy in the digital era using Wardley Maps in Business.

Wardley Maps offer a powerful suite of tools for visualising the competitive environment, helping businesses better understand their position, anticipate moves, and make smarter decisions. By mapping out components of value chains and seeing how they evolve, organisations can uncover opportunities, reduce risks and develop more adaptive strategies.

Beyond a tool, Wardley Maps also encourage collaboration on the strategy and enable distributed and emergent strategic models while maintaining continued coherence.

Whether you're a seasoned strategist, a business leader, or someone curious about innovative ways to think about strategy, this group is designed to foster collaboration, learning, and experimentation. Together, we'll dive into practical applications of Wardley Maps, share insights, and explore how this methodology can transform business strategy.

Join us for thought-provoking discussions, hands-on mapping sessions, and the chance to connect with like-minded professionals who are passionate about reshaping strategy for the future. Feel free to connect if you would like to run a session.